by Cornelia Nel | Jun 6, 2025 | DIY Marketing-PR, Public Relations
DIY Press Release Writing: A Step-by-Step Guide for BeginnersPicture this: Your company has just achieved something remarkable – perhaps you’ve launched an innovative product, reached a significant milestone, or formed a game-changing partnership. But as you sit...
by Cornelia Nel | Jun 3, 2025 | Crisis Communication
Crisis Communication Principles: Your Guide to Navigating Business StormsIt’s 3 AM when your phone lights up with an urgent notification. Your company’s main product has just been featured in a viral social media post—and not in a good way. The post is...
by Cornelia Nel | Apr 22, 2025 | NLP Business
Mastering Customer Communication Table of Contents The Communication Revolution Understanding Modern Customer Expectations Communication Channels and Strategies Active Listening Techniques Emotional Intelligence in Communication Crafting Compelling Messaging Digital...
by Cornelia Nel | Dec 23, 2024 | Crisis Communication
Hello banking and financial professionals! In times of economic uncertainty, your institution’s reputation becomes your most valuable asset. Today, let’s explore how to protect and enhance that reputation when the economic waters get rough. Whether...